Building AI Foundations for a Future That Serves Humanity.

Foundations over fads.
Craft over speed.

Tools don't build the cultures that scale your company. People do.

I'm Karen Brasch, a strategist, operator, and former Navy helicopter pilot who spent two decades leading teams through complexity, uncertainty, and high-stakes decisions. Then 15+ years in tech leadership at AWS, Intuit, and Qualcomm, building and scaling operations across global markets.

At Intuit, I led a cloud migration serving 50 million users during peak tax season. Not one lost their return. At Qualcomm, I scaled a commercial hardware and software product portfolio from zero to $45M. At AWS, I managed a multi-billion dollar portfolio across the UK and Ireland.

A high-performing culture grows when people feel connected, have a sense of purpose, and know they're valued. From aligning exec teams across three continents to building operational rhythms that bring structure to chaos, I excel in distributed ecosystems where strategy has to travel well.

Through AI Flight Plan, I help nonprofits and scale-ups build AI adoption with discipline, governance, and humanity in mind. Grounded in a proprietary 20-Point AI Adoption Framework that ensures every organisation builds on a strong foundation before reaching for the next tool.

I believe the best AI strategies look like Victorian architecture: built with intention, crafted for endurance, beautiful because every detail serves a purpose.